You’re are a highly motivated individual with a real passion for creating high quality and effective content, an expert writer with experience in producing content for a commercial market. You’ll have an eye for detail as well as great creative flair, to ensure that we create content that is relevant, interesting and engaging. You’ll be responsible for developing and implementing the content strategy and creating content across all our communication channels, including social media, websites, editorial and press releases.

We use a wide range of channels so you’ll need to be able to adapt your style to suit different audiences and mediums.

We need you to:

• Meet business targets of increased awareness and new business, develop a content strategy for all channels including website, social media, communications, press releases and editorial.
• Develop social media communications strategy and provide regular reports and analysis, showing campaign results and highlighting key trends.
• Develop and manage a content plan for paid and earned traffic, for both new and existing clients, to reach new audiences and improve engagement. Promote content through social media channels to increase reach.
• Develop core messages to be repurposed through all channels
• Produce content for a wide range of channels working with the Marketing Manager to create the assets
• Develop content approach for each channel. Measure all activity to improve effectiveness of reach and spend, using Google Analytics, Marketing Automation and CRM systems
• Working with the Digital Manager, use content to build awareness and drive customers down the conversion funnel, as well as optimising the content for search (SEO) 
• Manage direct marketing email programmes to nurture leads and retain existing clients
• Ongoing production and delivery of content.
• Produce press releases and articles

Skills & experience the Content Marketing Manager must have;

• An excellent writer, with attention to detail - and a strong need for consistent and standardised messaging
• Experience working within content development and delivery - with relevant client or agency experience
• Can demonstrate experience of planning and activating content campaigns across social media channels such as Facebook, Instagram and Twitter
• A strong passion for social media and digital advertising in general
• A good understanding of social listening and analytics tools
• A creative thinker with sound editorial and excellent writing skills. Strong content creation and content marketing experience
• Enjoy working on multiple projects, takes ownership and manages own workload
• Be a confident and competent communicator, able to build strong relationships across the business and externally with our clients and media partners
• We expect you to have 5 of years’ recent experience working on earned campaigns
• You will have good interpersonal skills and the ability to persuade
• You are likely to have at least a degree in an appropriate subject such as English, journalism, media studies or public relations, but we will consider candidates with appropriate skills and experience
• You must be able to work quickly, under pressure and to changing deadlines
• You must have a current legal right to work in the UK

What we will give you:

• A competitive salary dependent on experience plus other benefits
• The chance to grow within our rapidly expanding business

To apply please send your CV and evidence of your right to work in the UK to careers@djalexander.co.uk